— PROJECT NAME

Ultra Milk

— ROLE

Redesigning

Graphic Design

Packaging

— DATE

September, 2020

Ultra Milk from Organic Valley is the first organic ultra filtered milk. It contains about 50% more organic protein than average milk. It has been gently filtered in order to reduce sugars but increase protein and calcium. The price is a slightly higher price than other organic milk products.

I decided to use neutral colors instead of bright and vivid colors that they used for original packaging because Ultra from Organic Valley is organic milk. I would like to the products to be standout from other similar products and the packaging helps people to find organic milk at their first sight.